John Hartson Reacts to Idah Deal; Has One Concern

Celtic icon John Hartson has weighed in on the club’s impending record-breaking deal for Norwich City striker Adam Idah. Speaking on the transfer, Hartson acknowledged the significant investment being made by the club, but added a note of caution by stating, “It seems a lot of money for Celtic, but if Adam Idah bangs in the goals, the fee will soon be forgotten.” He wrote on X.

Hartson’s comments reflect some mixed feelings among some fans and pundits about the high price tag attached to the 23-year-old forward. Celtic are set to pay up to £9.5 million for Idah, which includes an initial fee of £8.5 million and £1 million in add-ons. This surpasses Celtic’s previous record signing of Odsonne Edouard, who was bought for £9 million.

Hartson, who himself was a big money signing for Celtic back in August 2001 when he was brought in for £6 million, understands the pressures that come with a hefty price tag.

However, adjusted for iNFLation and considering the massive financial growth in Football over the last two decades, the fee for Idah may not be as extreme as it initially seems. The Football transfer market has skyrocketed, with clubs now regularly spending tens of millions on players.

When Hartson joined Celtic, it was a bold move by the club, and the Welsh striker went on to justify his transfer fee with his performances on the pitch. He scored 105 goals, becoming a fan favourite and a vital part of the team’s success during his time at the club. His experience suggests that if Idah can replicate even a fraction of that impact, the fee will be seen as money well spent.

For Celtic, the investment in Idah is not just about the immediate impact but also about securing a player who can be part of the club’s long-term future. The striker, who had a successful loan spell at Celtic last season, is expected to sign a five-year deal, tying him to the club until 2030. If Idah can deliver consistently, as Hartson believes, the conversation around the fee will quickly shift to one of value rather than cost.