Entertainment

Netflix Bets on Real Estate with its New Reality Series, Owning Manhattan

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5m ago

Jun 03, 2024 / 6119 Views

Evan Walker

Netflix is doubling down on its real estate reality genre with a slew of new releases, including the much-anticipated Selling The OC season 3, the freshly launched Buying London, and now, Owning Manhattan. This new series promises to be a dazzling addition to Netflix’s ever-growing repertoire of reality TV shows, set to capture the “cutthroat world” of New York City real estate. Read on to find out more details about Owning Manhattan, its diverse cast, and how it stands out from other real estate shows on Netflix.

Starring Ryan Serhant, the silver-haired real estate mogul known for his stint on Million Dollar Listing New York, Owning Manhattan is already creating a buzz with its newly dropped trailer and couture-drenched cast members. The show will be airing on June 28, and looks all set to present curated views of New York’s most elite and desired properties.

A look at the Owning Manhattan trailer

The trailer for Owning Manhattan gives viewers a sneak peek into the high-stakes, adrenaline-fuelled universe of NYC real estate. Serhant, the CEO of SERHANT., leads a team of ambitious agents who are ready to do whatever it takes to close the deal.

“After selling real estate for 12 years, I decided to start my own company,” Serhant first announces in the trailer. His no-nonsense attitude sets the tone: “And if you can’t sell, you can’t be here.”

The trailer features various agents navigating the comPetitive market, with one stating, “The real estate Business in New York is cutthroat,” and another adding, “Confidence is my middle name.”

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A post shared by Ryan Serhant (@ryanserhant)

The montage hints at the intense dynamics and personal rivalries that are sure to drive the show’s drama quotient. Serhant himself shrugs off the pressure, arguing, “These new agents are just different.”

One standout moment in the trailer is the introduction of the world’s highest and most expensive apartment, listed at an eye-watering sum of USD 250 million. Serhant raises the stakes for his agents: “The first one to get it sold — you’re going to get USD 10 million. So it’s time to step up and sell.”

Who is Ryan Sehant, the main character of Owning Manhattan?

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A post shared by Ryan Serhant (@ryanserhant)

Ryan Serhant’s journey from Million Dollar Listing New York to Owning Manhattan is proof that expertise in luxury real estate only gets you further up the ladder. After leaving the Bravo series in 2022, Serhant focused on building his own brokerage, SERHANT, which he launched in 2020 during the COVID-19 pandemic. Since then, he has expanded his Business to multiple states, managing over 600 agents and closing deals worth billions of dollars.

The 39-year-old married lawyer Emilia Bechrakis in 2016, and their reality TV wedding was aired as part of the miniseries, Million Dollar Listing New York: Ryan’s Wedding, that same year. The couple has one daughter, 5-year-old Zena. Apart from these appearances, they also renovated their USD 7.8 million townhouse in Boerum Hill, Brooklyn — which was chronicled on-screen in the 2021 miniseries Million Dollar Listing: Ryan’s Renovation.

Meet the cast of Owning Manhattan

Serhant isn’t the only star on the cast of Owning Manhattan. The show features a diverse and dynamic group of agents, each bringing their own secret sauce to the team. Here’s a closer look at some of the key players of the Owning Manhattan cast.

Chloe Tucker Caine

Instagram: @chloeinmanhattan

A powerhouse real estate agent with a background in Broadway, Chloe combines creativity, tenacity, and a stellar work ethic to break records in the luxury market, especially when it comes to sales, rental, and new development clients.

Genesis Suero

Genesis is a former TV personality and Miss New York USA winner. (Image credit: Netflix)

Instagram: @genesissuero

A former television personality and Miss New York USA winner, Genesis is known for her ability to handle significant responsibilities from a young age. She is a star seller at SERHANT., providing access to the city’s most luxurious properties. The Dominican Republic-born realtor is a member of the Lundgren Team led by Nile Lundgren.

Jade Shenker

Instagram: @jadeshenker

As a commercial real estate strategist and socialite, Jade has managed over USD 650 million in luxury assets. She’s known for her expertise in restructuring and repositioning projects. Jade, a resident of the East Village block association where her family still owns property, has also earned her title as the Top 30 Under 30 real estate industry disrupter and advisor.

Jeffrey St. Arromand

Instagram: @jsa_sells_nyc

A three-time Emmy award-winning sports television producer, Jeffrey is a leading partner of the successful Tricia Lee Team, which has sold over USD 300 million in sales. A Brooklyn native, he is also a public speaker who shares his expertise on real estate trends, marketing, storytelling, and brand development. Fluent in French, he enjoys travelling, working out, visiting museums, and spending time with his daughter Addison. He is engaged to Tricia Lee.

Tricia Lee

Tricia has sold over USD 200 million in her solo career. (Image credit: Netflix)

Instagram: @lovetricialee

Tricia Lee is a prominent figure in the New York City real estate scene. As the leader of the successful Tricia Lee Team, she has overseen over USD 300 million in sales, establishing herself as a force to be reckoned with in the industry. Outside of real estate, she is an advocate for diversity and inclusion, and she frequently shares her insights on these topics through her many public speaking appearances. Engaged to Jeffrey St. Arromand, Tricia believes in a fulfilling personal life and spending quality time with loved ones. She also enjoys travelling, cooking, reviewing beauty products, and renovating her home.

Jessica Markowski

Instagram: @jessicamarkowski

Born and raised in the Big Apple, Jessica has a deep understanding of local neighbourhoods and excels at helping buyers, sellers, and investors navigate the NYC market. Known for her client-first approach, she has built a substantial online following through projects like Screenshop, a company co-founded by Kim Kardashian. In her spare time, Jessica enjoys spending time with her fiancé, family, and cavapoo puppy Romeo.

Jessica Taylor

Jessica has sold over USD 500 million in real estate. (Image credit: Netflix)

Instagram: @jessicamilytaylor

An attentive and creative broker, Jessica has quickly established herself as a leading presence within NYC’s real estate community, with her involvement in over USD 500 million in sales. Specialising in new development properties, she also has experience working with buyers and sellers at every price point. Jessica studied business and psychology at Oxford Brookes University in England before relocating to NYC in 2014.

Jonathan Normolle

Jonathan is a new addition to SERHANT. who brings a young, fresh energy to the team. Known for his sharp negotiation skills and extensive knowledge of the Manhattan market, he is slated to make a significant impact.

Jordan Hurt

Jordan comes with 11 years of industry experience and more than USD 200 million in sales. (Image credit: Netflix)

Instagram: @jordvnhurt

With 11 years of industry experience and over USD 200 million in sales, Jordan is a trusted real estate advisor. He specialises in new development projects and luxury properties, bringing a positive, solution-oriented mindset to challenging situations. Originally from Ohio, he also enjoys travelling, going to concerts, and playing his guitar. He regularly volunteers at the NYC LGBTQ Centre and lives in Downtown Manhattan with his French bulldog, Pedro.

Jordan March

Instagram: @jordanmarchmusic

A managing partner of the Empire Collective Team at SERHANT., Jordan is a distinguished 16-year veteran of the real estate industry. Known for his use of digital media and closing over USD 1 billion in sales, Jordan comes with the long-term goal of promoting New Urbanism and sustainable design. He enjoys playing with his kids, dining, meditating, and dancing, with interests in art, theatre, film, Technology, and fashion.

Nile Lundgren

Nile has recorded more USD 300 million in sales. (Image credit: Netflix)

Instagram: @nilelundgren

Nile is a leading real estate expert with over a decade of experience and more than USD 300 million in sales. Specialising in high-end luxury and new development sectors, Nile has earned the REBNY Certified Negotiation Expert (CNE) designation and teaches Customer Relationship Management at Baruch College. He also hosts a real estate podcast titled The Broker that Never Sleeps, and has appeared on several news media segments.

Savannah Gowarty

Instagram: @savannahgowarty

A real estate agent and content creator based in NYC, Savannah moved to Manhattan from Raleigh, North Carolina, nearly three years ago. Now a member of Elevated Advisement, she has a background in custom home development and a passion for design and fashion. Known for her Southern hospitality and relentless negotiating spirit, Savannah has built a strong social media presence around her insights on real estate, golf, and fashion.

How does Owning Manhattan match up to the Selling Universe on Netflix?

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A post shared by Jason Oppenheim (@jasonoppenheim)

When it comes to real estate reality TV, the Oppenheim brothers and their Selling series have set the gold standard. Jason and Brett Oppenheim, along with their team of ultra-glamorous, drama-loving realtors, have kept audiences hooked with their high-profile listings and personal dramas. In today’s attention economy, shows like Selling Sunset, Selling The OC, and Buying Beverly Hills have become a cultural phenomenon, birthing a new genre of television that mixes luxury, intrigue, and high-stakes real estate.

Owning Manhattan aims to carve out its niche in this comPetitive landscape. While the Oppenheim brothers and their team are known for their West Coast dominance, Serhant and his crew bring the East Coast hustle and grit to the screen. The show promises to deliver the same level of glamour and drama but with a distinctly New York flavour. Get ready for skyscrapers, sky-high prices, and even higher stakes.

“The show completely redefines the genre for real estate TV. If you like Selling Sunset, Succession, and Vanderpump Rules, you will like this show,” Serhant, also the producer, told The Post in a statement. “We spent two years making it, capturing all the ups and downs of a growing company, and filming in some of the most jaw-dropping real estate in the world. I’m excited — and terrified — to finally release this show to such a big, global audience with Netflix.”

Fans can definitely expect plenty of jaw-dropping moments, whether it’s the unveiling of multi-million dollar listings or the intense rivalries among the agents. Serhant’s personal life also adds an interesting dimension to the show, as he balances his role as a CEO with family life.

Are you excited about Owning Manhattan on Netflix? The show airs on June 28.

More about the show here

Frequently Asked Questions (FAQs)

When does Owning Manhattan premiere on Netflix?
All eight episodes of Owning Manhattan season 1 will be available for Netflix streaming starting June 28.