Technology
Instagram enhances boosting options, now includes more post formats | The Express Tribune
Instagram has expanded its post boosting options, offering users more opportunities to enhance the visibility of their top-performing organic content. The platform’s “Boost” feature allows for a streamlined, simplified ad setup process, enabling users to capitalise on posts that are resonating with their audience.
Previously, some posts were ineligible for boosting due to limitations within Meta’s system and concerns surrounding copyright. However, a recent update means a wider range of posts are now eligible for boosting directly from the app.
As Instagram explains:
“Ever tried to boost content with GIFs, stickers, or copyrighted music and faced an error? Give it another go. Instagram’s latest update to boosting now means that most GIFs and stickers are now eligible to be boosted.”
It is important to note that this applies to “most” posts, rather than “all”, and Instagram has not clarified which specific posts will qualify. For users who have faced issues with boosting high-performing posts in the past, this update may be an opportunity to revisit those posts and optimise their promotional efforts.
For future posts, including GIFs and stickers will not prevent boosting. However, users must have a Professional Account to take advantage of the feature, and music restrictions will still apply. If a song is not eligible for boosting, users will be given the option to switch to a song that meets the criteria.
Additionally, those subscribed to Meta’s ad-free service in Europe will be unable to boost posts, a restriction that appears to be a glitch in the system.
Though small, this update is significant for users aiming to maximise their Instagram performance by amplifying their best content and reaching a larger audience. Instagram has confirmed that these changes to post boosting are now live in the app.
?
-
Technology3h ago
Why a Technocracy Fails Young People
-
Technology15h ago
Transplanting insulin-making cells to treat Type 1 diabetes is challenging − but stem cells offer a potential improvement
-
Technology20h ago
Should I worry about mold growing in my home?
-
Technology20h ago
Blurry, morphing and surreal – a new AI aesthetic is emerging in film
-
Technology1d ago
SpaceX’s Starship advances in spaceflight despite booster landing failure | The Express Tribune
-
Technology1d ago
Great Barrier Reef faces 'significant coral deaths' following recent climate events | The Express Tribune
-
Technology1d ago
Meta to challenge India's data-sharing restrictions between WhatsApp, other apps | The Express Tribune
-
Technology1d ago
Merlin inks £85m deal to bring Minecraft attractions to UK, US parks by 2026-2027 | The Express Tribune