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Celtic Face Saturday Night Backlash After Hearts Coverage

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Celtic TV’s live coverage of the Hearts game on Saturday left many international fans frustrated, as technical issues plagued the broadcast.

For fans outside the UK and Ireland, Celtic TV is the only legitimate platform to watch live matches. The club recently rolled out a new and improved version of the service, finally upgrading from a 720 resolution feed to 1080hd —a long-awaited change. However, the new-look service didn’t live up to expectations during the Hearts Game.

Many fans were treated to this image instead of the game at points on Saturday afternoon.

Many subscribers reported problems with the stream glitching throughout the match, with some viewers losing the feed entirely for over 30 minutes. Social media was awash with fans upset and venting at the poor coverage.

These issues, occurring during a highly anticipated Game, were simply unacceptable for many fans, particularly given the reliance on the platform for live match coverage. With Celtic claiming to position themselves as a global brand, the failure to deliver a reliable service abroad is a major issue.

The persistent problems not only frustrate loyal supporters but also risk pushing them towards illegal streams, which often offer a smoother viewing experience.

Luke McCowan Celtic
REUTERS/Russell Cheyne

As the only official source for live Celtic home Games abroad, the club must address these concerns seriously. More technical failures like those seen on Saturday will likely turn subscribers away, leading to a further erosion of trust in Celtic TV’s service.

If Celtic are serious about building their international faNBAse, significant improvements in the reliability of their streaming platform are essential. Fans abroad expect, and deserve, a seamless experience when tuning in to watch their team.

Celtic ran out 2-0 winners against Hearts, goals from Arne Engels and Luke McCowan saw the three points stay in Glasgow.

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